The BalCannes festival provided agencies in the SEE region with an opportunity to present themselves to the regional market by showcasing their best projects. At the same time, it was an opportunity for advertisers to learn about top-quality marketing practices from six different countries in the region in one place.
The project also featured the BalCannes Yellow Pages, a revolutionary database that advertisers can access all year long. Advertisers are able to browse and survey different agencies and their projects, and in the simplest possible way select an agency that will provide them with the best marketing support available.
The Demode team created the logo, visual identity, various promotional materials, and the website for the BalCannes project.